Business speak on Ace Wash Station

Directors Report, Whirlpool of India, Year End : Mar '11

" - ACE Wash Station - was launched in the semi automatic segment of
 Washing Machine. This highly innovative product, distinguished by its
 unique design and platform for sorting clothes, became a leader in its
 segment within 3 months of launch, demonstrating how low cost
 innovation can create value even in a commoditized market segment."

Source : http://www.moneycontrol.com/annual-report/whirlpoolindia/directors-report/WI

BRAND BOSS: Syed Shahzad Akhtar, VP & GM, Whirlpool of India

EUREKA MOMENT : The exhilaration that I experienced at the launch of Whirlpool's Protton 3 Door Refrigerator and ACE Washing Machine is unmatched.



Syed Shahzad Akhtar, VP & GM, Whirlpool of India WHIRLPOOL INDIA (SAARC) 2009 onwards UNILEVER, UK 2004 – 2008 UNILEVER, MIDDLE EAST 1997 – 2004 SC JOHNSON , UK 1993 – 1996 ACCENTURE , UK 1989 – 1992 GRAD SCHOOL :B.A. Electronics (Cambridge University (1989) M.A. (Hons.) Cambridge University (1992) MBA INSEAD , France (1993)





NEWS, Economic times, April 6, 2011

http://articles.economictimes.indiatimes.com/keyword/whirlpool/recent/2